Category: Instagram

Tichifunga nezvekuti Instagram ndeimwe yenzvimbo dzinoshandiswa zvakanyanya pasocial media mapuratifomu pasirese, hazvishamise kuti chazove chishandiso chikuru chekushambadzira. Zviuru zvemakambani, zvigadzirwa, uye vanokurudzira vari kuishandisa kuti vasvike kune vateereri vatsva, batanidza nevateveri vavo, kushambadzira zvigadzirwa zvavo nemasevhisi, uye kukura kwavo kuvepo online. Ipo kushandisa Instagram kuri nyore, kuvaka kubatanidzwa kubva kuvanhu chaivo hakusi, kunyanya kana Instagram ichigadzirisa zvese algorithm yayo.

Kubva kuvhurwa kweazvino kuvandudzwa kweiyo Instagram algorithm, vazhinji vashandisi ve Instagram vakanyunyuta nezve kudonha kwehuwandu hwevanoda, vateveri, uye makomendi pane avo maposta. Kana iwe urikutsvagawo zvikonzero nei chikonzero chako chekutumira pa Instagram chakadzikira zvakanyanya, wauya kurudyi nzvimbo.

Kuti unzwisise kuti nei Instagram iri kukukonzeresa dambudziko iri, unofanira kutanga waziva kuti yazvino Instagram algorithm inoshanda sei.

Chii chinonzi Instagram Algorithm 2021?

Instagram inogara ichizivisa zvinyorwa kune yayo algorithm. Iyo Instagram algorithm inonyanya kudzora izvo zvemukati zvinoonekwa kune vashandisi ve Instagram. Naizvozvo zvakakosha kumabhizinesi uye vanokurudzira vanoshanda pa Instagram kuti vanzwisise kuti iyo algorithm ye Instagram inokanganisa sei kwavo kusvika uye chii chavangaite nezvazvo.

Iyo 2021 yekuvandudza ye Instagram Algorithm yakaunza shanduko dzakawanda. Iye zvino, Instagram inoratidza zvemukati pahwaro hwematanho anotevera:

1. Hukama

Iyo Instagram algorithm inoshanda pane fungidziro yekuti vanhu vakatotarisa uye nekudyidzana neprofile yako vanogona kunge vachifarira zvaunotumira. Inoongorora mhando yehukama hwaunogovana nevateereri vako. Zvimwe zvezvinhu zvainoongorora ndezvipi zvinokutevera, tsvaga nhoroondo yako, taura pane zvaunotumira, zvikamu kana kuchengetedza zvawatumira, nezvimwe.

2. Kufamba nenguva

Zvinoenderana nechipimo ichi, matsva matsva anowanzooneka kutanga kupfuura ekare. Ndosaka nguva ichiita chinzvimbo chakakosha mukutumira pa Instagram. Paunorodha reel, IGTV, kana pikicha apo vateereri vako vari online, zvawatumira zvinosvika zviri nani.

3. Kufarira

Chinangwa chekupedzisira che Instagram ndechekupa vateereri vayo zvemukati izvo zvinovafadza kwazvo. Izvi zvinokonzerwa nechikonzero ichi, kutsanangudza vateereri vako uye kugadzira zvirimo zvinobatsira zvakanyanya.

Kunze kweizvi, pane zvimwe zvekufunga zvinogona kukanganisa kusvika kwako pa Instagram. Kazhinji kangani vateereri vako vanoshandisa Instagram, huwandu hwemaakaundi avanoteedzera, uye avhareji nguva yemusangano yevashandisi mamwe acho. Nekudaro, kusiyana nehukama, nguva, uye kufarira, ma parameter aya haasi mumaoko ako. Saka, ndezvipi zvaungaite kuti uve nechokwadi chekuti iwe unorera kumusoro maererano nemaonero uye kuita pa Instagram? Ingo shandisa anotevera matekiniki!

Matekiniki Ekuvandudza Kusvika Kwako pane Instagram

Kuwana kuda, makomenti, uye kusevha pane ako mapositi kwakakosha kuwedzera kwako kusvika pa Instagram. Kunyangwe asiri iwo akanyanya kukosha metric kuti uongorore kubudirira kwako pa Instagram, vanoita basa rakakosha mukukura kwako kuvepo. Zvinotaurwa pazasi pane mamwe matipi ekushandisa aunogona kuona kuti zvinyorwa zvako zvinosvika kune vateereri chaivo.

1. Tumira nguva dzose pa Instagram

Kuti ukure huvepo hwako pamhepo, zvakakosha kuti vateveri vako vabatanidzwe. Nzira yakanakisa yekuita izvi ndeyekutumira zvinowirirana pa Instagram. Kana zviuru zvevanhu nemakambani zvichitumira zuva rega rega, zvinoita kuti vateereri vako vakukanganwe. Kuti uve nechokwadi chekuti izvi hazviitike, chengetedza huwandu hwehuwandu kana kuwedzera kuwanda kwekutumira. Iwe haudi hako kutumira zuva rega rega. Kutumira kamwe kana kaviri pasvondo kunoshandawo nemazvo. Iyi ndiyo yakapusa uye imwe yedzakanakisa nzira dzekuwedzera kusvika kwako, kukura kubatanidzwa uye kuwana vateveri vatsva pa Instagram.

Imwe bhenefiti yekutumira nguva dzose ndeyekuti iyo inokutendera iwe kuyedza uye kuyedza izvo zvemukati zvinoshanda nevateereri vako uye zvisingaiti. Iyi inzira huru yekuronga zvemukati nenzira ine hungwaru.

Iwe unoda here Instagram nyanzvi kuti upedze zvakadzama ongororo yeako Instagram account uye kukupa iwe nehurongwa hwekuita?

Isu tinopa nyanzvi Instagram Optimization & Hashtags Basa rekutsvagisa

2. Tumira mapikicha emhando yepamusoro nemavhidhiyo

Hazvina mhosva kuti mangani mashiripiti aripo muhomwe yako, kiyi yekumisikidza yakakwira pane yako vateveri 'feed iri kugadzira zvemukati zvemukati. Pano, zvemukati zvemukati zvinoreva kuti izvo zvinongedzo hazvifanire kungova zvine basa uye zvinonakidza asiwo zvine meso. Mifananidzo yepamusoro uye emavhidhiyo anokwezva vanhu kune ako mapositi kusvika padanho rakakura. Nguva zhinji, vashandisi ve Instagram vanoda, kugovana, kana kutaura pane pikicha nekuti inoratidzika seinofadza. Izvi zvakakosha kwauri sezvo zvichikubatsira iwe kukwezva kubatanidzwa pane zvako zvinyorwa. Izvi zvinobatsira muiyo 'hukama' muyero weiyo Instagram algorithm.

3. Shandisa zvakanakisa Reels uye IGTV

Tenda kana kwete Reels uye IGTV inzira huru yekusimudzira chimiro chako pa Instagram. Kugadzira reels inzira huru yekushambadzira Instagram iyo inobvumidza mabhizinesi kugovana ruzivo rwakakosha nenzira inonakidza mukati memasekondi gumi nemashanu kusvika makumi matatu. Mhando dzakasiyana-siyana dzemafuta uye mafaera odhiyo aripo anowedzera mukufarirwa kwesvikiro iri. Sezvo reels iri chinhu chitsva, Instagram inova nechokwadi chekuti vanhu vanoishandisa kazhinji nekupa vanogadzira anoonekwa akanaka. Zvakare, pane chikamu chakaparadzaniswa cheeel chinopa zvakare vagadziri mukana wakakura wekuwanikwa nevateereri.

Saizvozvo, Instagram inopa yakawanda mabhenefiti kune avo vanoita IGTV. Kana iwe uine chimwe chinhu chakakosha kana chinonakidza kugovana icho chisingakwanise kutsanangurwa mukati memasekonzi makumi matatu, IGTV ndicho chishandiso chinonyanya kubatsira mune iyoyo. Pane mikana isingaperi maererano nezviri mukati zvaunogona kugadzira uchishandisa IGTV. Sekureva kwenyanzvi, IGTV yakaratidza kushanda mukuvaka kuvimbika pakati pevateveri.

4. Isa Instagram nyaya nguva dzose

Paunenge uchigara uchiisa mifananidzo nemavhidhiyo pa Instagram, iwe unofanirwa zvakare kuisa nyaya nguva dzose. Nhau dzinoshanda senzira yekuchimbidza yekusvika kune vateereri vako, uchivayeuchidza kuti vasarasikirwe nechero rwezvako zvinyowani nekuvabata ivo zvakananga. Iwe unogona kuitisa sarudzo, mibvunzo, bvunza vateereri vako kuti vakande mibvunzo, uye nekuita zvimwe zvakawanda. Instagram nyaya gonesa yako mbiri kuti irambe ichingobuda nguva dzose izvo zvakanaka pakuvaka kubatanidzwa.

5.Shandisa Mahashtag Akakodzera

Nzira yakanakisa yekugadzirisa iyo 'Inofarira' muyero weiyo Instagram algorithm nenzira ndeyokushandisa akakodzera, chaiwo, anofungisisa, uye akarurama ma hashtag. Kushandisa ma hashtag kunotendera vateereri vako kuti vawane zvirinyore zvavari kutsvaga. Kunyangwe Instagram ichikubvumidza iwe kushandisa makumi matatu ma hashtag pane imwechete posvo, hazvidiwe kuti uzvishandise zvese. Panzvimbo iyoyo, iwe unofanirwa kutsvagisa uye kutarisa pane ma hashtag anoenderana nepositi yako uye chimiro. Iko kushandiswa kweiyo hombe nhamba yeasina hashtags ayo asinganyatsotsanangudza izvo zvakatumirwa nezvayo zvinogona kuoneka kunge spam uye kudzikisa kuoneka kwako Naizvozvo, zvinokurudzirwa kushandisa mashoma asi akakodzera ma hashtag.

6. Isa zvinyorwa mukati menguva yepamusoro

Kuti unyatso kusangana nemamiriro ekuti 'Timeliness' eiyo Instagram algorithm, tumira panguva iyo vateereri vako vari kushandisa Instagram kureva panguva yepamusoro maawa. Asi mubvunzo ndewokuti iwe ungazive sei kana vateveri vako vari online? Kuti ubvise chakavanzika ichi, unofanirwa kutsvaga, kuongorora uye kuongorora maitiro evateereri vako. Mune ino kesi, kana iwe uine account yebhizinesi, Instagram Insights inogona kukubatsira kunze. Uchishandisa iyi yemahara Instagram chishandiso, iwe unogona kuziva kuti ndiani ari kudyidzana nezvako zvinyorwa, yavo jenda, zera, nzvimbo, uye maawa ako mapositi ari kunyanya kuoneka. Saizvozvo, iwe unogona kuronga ako mapositi zvakanaka.

7. Pindirana nevateereri vako

Kupindirana nevateereri ndiko kunofanirwa kukora kumusoro muiyo 'hukama' paramende. Kana vanhu vakataura pane zvawatumira kana kukutumira meseji, usavarege. Unofanirwa kuratidza vateereri vako kuti une hanya navo kuti vakunde mwoyo yavo. Dzimwe nzira dzaunogona kutaurirana nevateereri vako ndedze kurongedza mibvunzo inowirirana uye nyaya, kunyora zvinyorwa zvinonakidza, kutumira zvinyorwa zvinodzokororwa, kupindura mibvunzo yevateveri vako, uye kugara uchivatenda nerutsigiro rwavo nguva dzose.

8. Gadzirira Anopa kana Contest

Kugadzirira kupihwa kana makwikwi inzira yakanaka yekusvitsa vateereri vako. Iwe unogona kugadzira ruzivo rwemhando, kukura vateveri, kufarira, makomendi, masheya, uye zvakare kubatana nevanhu vanofarira zvechokwadi izvo zvaunofanira kupa. Yekupa kana yemakwikwi inoshanda pane yekufarira uye yehukama maitiro eiyo Instagram algorithm. Nekudaro, usati wagadzirira makwikwi iwe unofanirwa kuronga zvakanyatsonaka izvo iwe zvaunotsvaga kuzadzisa kuburikidza nazvo uye zivisa imwe zvinoenderana. Mubairo unofanirwa kuve unokwezva, uye mirau yako yekutora chikamu inofanira kunge yakadaro inosimudzira kubatanidzwa pane zvako zvinyorwa.

9. Shandisa Interactive Caption

Misoro inoita basa rakakosha mukuvaraidza nekuzivisa vateereri vako. nekushandisa kufona-ku-chiito mitsara yakadai se 'Tag shamwari', 'Taura zvaunofunga' kana 'Shanyira chinongedzo muBio,' unogona kukumbira zvakananga vateereri vako kuti vaite izvo zvinodiwa. Iri zano zvakare rinogadzirisa hwehukama hwehukama hweiyo Instagram algorithm.

Idzi ndidzo dzimwe dzedzimwe nzira dzaunogona kurarama uye kubudirira pa Instagram Algorithm 2021. Vashandise uye upupure shanduko iwe pachako!

Instagram Reels chinhu chitsva chakaunzwa munguva pfupi yapfuura. Vashandisi ve Instagram vanogona kugadzira mapfupi 15-echipiri mavhidhiyo ekugovana nyaya dzavo kana kuunza zvigadzirwa zvitsva. Aya ma reels anogona kuwanikwa kubva kuReels tebhu paprofayiri uye kuburikidza neKuongorora Kudya. Kana iwe uchida kuona mamwe mavhidhiyo, unogona kuzviita kuburikidza ne Yekuongorora peji. Izvi zvichaita kuti zvive nyore kuona mafambiro uye mavhidhiyo akakurumbira uye nhamba Instagram vateveri uye anoda. Reel maonero anokanganiswa nenzvimbo, maakaunzi akateedzerwa uye zvemukati zvaunosarudza kushamwaridzana nazvo.

Nzira yekugadzira sei reel?

Kana iwe uchida kukura yako Instagram inotevera nekutengesa zvigadzirwa, unogona kugadzira ako wega ma reels. Instagram reels inzira yakanaka yekushandisa iyo Instagram chikuva zvinobudirira. Aya matanho anotevera achakubatsira iwe kugadzira uye kugadzirisa mavhidhiyo zvinobudirira.

1. Dzvanya paReels iri pazasi peiyo Instagram kamera. Iwe unobva waona huwandu hwezvishandiso kuruboshwe rwechiso chako.
2. Mutinhimira: Shandisa chinhu chekuteerera kusarudza mimhanzi kana rwiyo rwaunofarira kubva kuraibhurari ye Instagram. Unogona kushandisa yako mimhanzi zvakare.
3. AR mhedzisiro: Kune akawanda akanaka mhedzisiro ayo ari chikamu cheMhedzisiro gallery. Iwe unogona kushandisa chero yavo kugadzira vhidhiyo yekutanga.
4. Shandisa iyo timer uye yekuverengera counter kuti uone kuti iwe unorekodha kwenguva chaiyo yenguva yaunoda.
5. Iwe unogona zvakare kushandisa iyo Align ficha kumisikidza zvinhu zvaunoda kuisa mumavhidhiyo ako. Shanduko uye kuwedzera maficha nyowani zvinova nyore nekudzidzira.
6. Iyo yekumhanya chimiro chishandiso chakanaka zvakare. Unogona kuyananisa vhidhiyo kumumhanzi kana kudzora ivo.

Matipi ekugadzira akanakisa Instagram Reels

Visual media chishandiso chine simba kusimudzira mazano uye zvigadzirwa. Instagram Reels inogona kusimudzira bhizinesi kukura uye kuwedzera kwako kusvika. Ungawana sei zvirinani zvibodzwa?

1. Tarisa uone Tutorials iyo ichakubatsira iwe kugadzira iyo chaiyo kutaridzika uye kunzwa kune chako chigadzirwa.
2. Gadzira nyaya yenyaya uye zvaunoda kugovana nevaoni vako. Izvi zvinokubatsira iwe kugadzira uye kuita yako yekutanga reel kurudyi.
3. Usati warekodha uye kutsikisa, dzidzira uye urekodhe mavhidhiyo. Iwe unofanirwa kuyedza kusanganisa akawanda maficha sezvaunogona. Rongedza mavhidhiyo zvakanaka kuti uve neakanaka reel iwe yaunogona kugovana.
4. Kugadzira uye kugovana zvemukati zvinokupa iwe imwe yemagariro midhiya chiteshi yekupinda mairi. Iwe unofanirwa kuwedzera iyi inozivikanwa svikiro kuti usvike kune vakawanda vateereri. Shandisa yako indasitiri hunyanzvi kuti uwane yakawanda kufarira uye yepamusoro kutengesa.
5. Ita shuwa kuti uri kubatana zvakanaka nevateveri vako. Iwe unogona kudzokororazve zvemukati kuti vateveri vako vabatanidzwe nekupa mafaro mavhidhiyo. Kuwanda kwevaoni iwe uye nekureba kwavanogara kwakabatana, rako bhizinesi tarisiro inova nani.

Iwe unoda here Instagram nyanzvi kuti upedze zvakadzama ongororo yeako Instagram account uye kukupa iwe nehurongwa hwekuita?

Isu tinopa nyanzvi Instagram Optimization & Hashtags Basa rekutsvagisa

Ma Instagram Instagram reels akabatsira sei mabhizinesi kuwedzera?

Instagram reels ari kuve anozivikanwa zvakanyanya nevanhu uye mabhizinesi kuratidza zvigadzirwa zvavo uye zvavanofarira. Heano maitiro evhidhiyo pfupi inogona kukanganisa maitiro ako ekutengesa:

• Nekugadzira zvirimo zvine resonates nevateereri. Mapfupi uye echokwadi mavhidhiyo ane akasarudzika mazano anotora vateereri fungidziro. Ratidza chigadzirwa chako kana marangi nekuratidza rumwe rutivi rwevanhu.
• Reels inzira huru yekugovana mavhidhiyo ekudzidzisa uye ekurairidza futi. Kune akawanda mavhidhiyo ekuti ungashandisa sei chigadzirwa chimwe nenzira dzakasiyana uye chengetedza mari.
• Instagram reels ipuratifomu inoshamisa yekuzivisa mhando yako kune vateereri vepasirese nekusimudzira kutengesa.

Iye zvino zvaunoziva magadzirirwo akagadzirwa uye kuti vangabatsira sei kushambadzira, dzidza kukosha kweiyo Instagram Analytics. Ichi chimiro chinogona kubatsira chero munhu kunongedza chaiko vateereri, tweak zvemukati, uye kusvika kune yakafara vateereri.

Instagram Analytics inoputsa ruzivo nevateereri, nguva yavari kushanda, uye ivo izvo zvemukati zvavanofarira kuona. Aya maonero akakosha ekugadzira zvemukati marongero ayo anowana mhedzisiro iwe yaunoda yako brand. Nyora pasi zvinangwa zvebhizinesi rako kuti iwe ugone kusarudza yakakodzera metric kuti utarise.

Kuwana Instagram Analytics

Iyi ficha inowanikwa chete kune mugadziri uye mabhizinesi maakaundi. Nyanzvi dzinokurudzira kuchinjira kune bhizinesi chimiro kuti uwane yakanakisa nzwisiso. Kana iwe uchitova neiyo Insta bhizinesi profiles, shandisa iyo Insights tebhu kuti uwane iyo Yekushandisa chishandiso.

• Tinya icon yeMenu iri mukona yekurudyi-kona yekodhi yako.
• Dzvanya pane iyo Insights tebhu iyo ichavhura iyo Yekushandisa chishandiso. Iwe unogona zvakare kufamba nenzira yeiyo Insights bhatani kuti uwane iwo iwo akafanana ruzivo.
• Chikamu cheInsights chinopa ruzivo pamusoro pehuwandu hwevateveri vechokwadi ve Instagram, huwandu hweanofarira Instagram papositi / vhidhiyo uye huwandu hwevateereri vako.

Ramba uchifunga kuti izvo chete zvinyorwa / nyaya iwe zvaunoisa iwe mushure mekuchinjira kune bhizinesi account zvichaonekwa.

Instagram Analytics inopawo nzwisiso yekuti inguva yakanakisa yekutumira ichave (izvi zvinowanika pane Yepamberi / Yekukura Chirongwa). Tevera nyaya dzemwedzi mitatu 'uye ndedzipi nzvimbo dzakapihwa akanyanya kufarira uye Makomendi. Analytics inokutendera kusefa ruzivo pane chero metric iwe yaunofunga yakakosha. Tevera kukura kwako pane zvinotevera zvinhu kuburikidza neDashboard yako.

1. Audience Analytics: Iyi metric yakakosha nekuti iwe unowana zano rekuti vateveri vako ve Instagram ndiani uye maitiro ekugadzirisa zvemukati. Iwe unogona kuwana ruzivo kweanosvika mavhiki mana pane vateveri vako kukura, kwavanogara, jenda, zera uye pavanenge vachinyanya kushanda. Semuenzaniso, kana iwe ukawana vateveri vazhinji mushure mekutumira reel, iwe unoziva kana iwe uchifanira kutumira zvimwe, Iwe zvakare unonzwisisa izvo zvirimo zvinozivikanwa.
2. Fudza post Analytics: Unogona kuwana ruzivo urwu munzira mbiri. Yekutanga ndeye iyo Insights uye iyo Yemukati Yakagovaniswa tebhu. Wana ruzivo rwekuenda kure kumashure semakore maviri pane akasiyana metric. Imwe nzira ndeyekutarisa maitiro ega ega akaitwa zvakadzama. Kana iwe ukaona kuti iwe unowana zvakawanda zvekufarira uye vateveri nekushandisa ma hashtag, ichi chiratidzo chakanaka pane yako hashtag zano.
3. Nyaya Kuongorora: Kungofanana neako post analytics, iwe unogona kuwana rumwe ruzivo pane nyaya dzako kuburikidza neiyo Insights tebhu. Tarisa pane Zvemukati Zvakagovaniswa ficha kuti inyaya dzipi dzaifarirwa nezvimwewo Kuongorororwa kwenyaya dzakanakisa dzenyaya dzinoitwa dzinokuzivisa iwe kuti ndedzipi dzinoratidza yako mhando yakanyanya kunaka.
4. Reels Analytics: Sezvo chiitiko ichi chakaunzwa nguva pfupi yadarika, iyo analytics ruzivo rwune zvishoma. Iwe uchiri kugona kuongorora ekutanga metric senge huwandu hwemaonero uye makomendi rimwe nerimwe reel rakagamuchira. Iwe unofanirwa kukwanisa kuwana rumwe ruzivo mumwedzi mishoma, kana chinhu ichi chawana hunyoro huri nani.
5. IGTV: Ruzivo rwechinhu ichi rwakakoshawo nekuti iwe unoziva zvinofarirwa nevatariri vako uye chii chinoita kuti vadzoke. IGTV mavhidhiyo ane akakwirira maonero anofanira kupihwa kutarisisa zvakanyanya kuti iwe ugone kugadzira uye kusimudzira mavhidhiyo matsva zvirinani.
6. Shopping Analytics: Kana iwe uchipa vateereri sarudzo yekutenga zvigadzirwa kuburikidza nezvako zvinyorwa, tarisa pane izvo vane nhamba yepamusoro kana kutenga. Ronga zvinyorwa nezvigadzirwa zvakatarwa metric kana uine Instagram Checkout inogoneswa kuaccount yako. Dhata mapoinzi senge bhatani bhatani uye peji kuona zvichakuzivisa iwe rimwe basa rinofanira kuitwa pamufananidzo kana mutengo. Kana shanduko dzaitwa, iwe unozogona kuwedzera kutengesa.
7. Instagram Rarama data: Ichi ndicho chega chinhu cheruzivo chisingakwanise kuwanikwa kuburikidza neiyo Insights tebhu. Unogona kutarisa huwandu hwevanhu vakatendeuka kuti vaone kutepfenyurwa kwako.
8. Instagram Guides: Izvi zvinoreva zvakatumirwa zvakatumirwa uye zvigadzirwa saka hapana nzira yekuwana chero ruzivo rwe analytics. Iwe unogona kuona kuti mamwe maposti akashanda sei nekuda kwehuwandu hwemaonero. Ndinovimba, izvi zvichachinja mune ramangwana.

Kuchengeta uye Kuzivisa uchishandisa Instagram Analytics

Sezvinoratidzwa neruzivo rwepamusoro, pane zvinhu zvakawanda zvaunogona kuteedzera uchishandisa Instagram Analytics. Iwe unogona zvakare kuburitsa mishumo, asi iwe unofanirwa kusarudza izvo zvakakosha. Pfungwa yakajeka yezvinangwa zvako zvekumaka ichakubatsira iwe kusarudza metriki dzakakodzera uye nekunyatsogadzira nzira nyowani. Unogona kudhawunirodha ese akakosha mametric ruzivo mune .csv mhando faira. Iri izano rakanaka kuyedza akawanda zvinhu, tweak ako matekiniki uye zvemukati kuti uone zvinoshanda zvakanyanya.

Tichifunga nezvekuti Instagram Reels yakaburitswa munaAugust 2020 chete, chimiro ichi chiri kuve chakakurumbira seTiktok. Kunyangwe kudzokororazve iri zano rakanaka, usaite izvi kazhinji nekuti vatariri vanozofinhwa. Mira kunze nekupa yakasarudzika zvemukati inowirirana chiyero uye izwi rezita rako. Kwayedza zvemukati usati waisa uye uone kuti ndezvipi zvingakwanisika zve Instagram reels ari. Paunenge iwe wave nekunzwisisa kweiyo nzira yekutora mifananidzo, kugadzirisa uye kurodha, unogona kushandisa iyo Analytics chishandiso kuteedzera kukura kwako. Kudzidzira uye kugadzira mamwe ma reels kunobatsira iwe kugona hunyanzvi hwekutora zvemukati chaizvo.

Iyo Instagram algorithm inogara ichichinja. Iyo tsotsi rine nzara riri kuyedza kuba yakawanda uye yakawanda app nguva kubva kuvanhu vakagara online. Izvi zvinoona kuti vashandisi vepamhepo nguva nenguva vanoona kushambadzira kunobatsira kupa mari yayo yakawanda. Saka nemazwi akareruka, chero account kana mushandisi iyo inobatsira iyo algorithm kuwana yakawanda mushandisi nguva ichabatsira zvakanyanya. Zvinogona kunge zvichibva mukubata zvemukati, reels, carousel zvinyorwa kana kunyangwe IGTVs. Nenzira chaiyo chero chinhu chinoita kuti vateveri vako vanyurwe uye chinokurudzira mwero wehukama hwepamusoro nekufarira, makomendi, masheya uye saves ichaita hunyengeri. Asi chii chaizvo chaunofanirwa kunge uchiita zvakasiyana kuti uwane kutariswa kwayo? Uye iwe unozviwanira sei iwe nzvimbo inotonhorera mune yayo oh-so-creamy yakaratidza runyorwa? Tisati tarisa mune izvo ngatinzwisise mhando dzevashandisi uye nhamba dzekutanga dzinobatanidzwa.

Instagram yakatanga rwendo rwayo makore gumi nemana apfuura uye kusvikira zuva iri harina kumboona kuderera kwehuwandu hwevashandisi. Ne11 ichizosvika kumagumo ayo akashata, iyo app yakapupura inoshamisa rekodhi yeva 2020 mabhiriyoni evashandisi vari muchikuva mwedzi wega. Taura nezvekuguma kukuru kune rimwe gore rine njodzi. Asi hazvisi izvo. Inonziwo ndiyo yechitanhatu inoshanyirwa webhusaiti pasi rose, ichifunga nezvekuti Instagram inyanzvi nharembozha. Aya maficha anoratidza kusareruka asi zvakaenzana kukwikwidza kunogona kuve kutsvaga mari yakagadzikana. Semunhu arikutarisa Kukura kwavo kusvika uye bhizinesi kuburikidza ne Instagram, kuchinjira kune ayo azvino maitiro uye ayo akaomeswa akagadzirwa algorithms anofanirwa kuve eakakosha kukosha.

Mararamiro uye mafashoni anokurudzira, vane mukurumbira, zvitoro zvepamhepo, mapeji ezvekubika, maakaunzi ekufambisa uye mafoto maakaundi mashoma kubva kumazana ezvikamu zviripo mune ino hombe ecosystem. Kufamba kusingatyise kuri kuita chikuva ichi kuwedzera mukusava nechokwadi kunokonzerwa nedenda kuri kukurudzira vanhu vazhinji kuti vatende mumhando iyi yekufungidzira kurarama. Saka kana iwe uine wekugadzira musoro (kana kwete, hazvina basa- chero munhu anogona kuhwina pano !!) uye yazvino algorithm haina kunge yakanakira iwe saka zvinotevera zvinotevera shanduko zvechokwadi zvichabatsira liven zvinhu kumusoro kwako magumo.

Asi kuburitsa yazvino Instagram algorithm muna 2021 hakusi kutamba kwemwana. Pane zviyero pazviri saka ita shuwa kuti unoteedzera kusvika kumagumo kuti uwane zvakanakisa mhedzisiro. Zvakanaka, pano toenda:

1. Reels ndiyo tsika itsva

Reels kana #Instagramreels akaburitswa panguva yepamusoro yedenda uye angangoerekana atsva. Aya makumi matatu-echipiri minuscule mavhidhiyo anosanganisira kugona kwakawanda uye zvemukati pane chero chinhu pane Instagram izvozvi. Chaizvoizvo, iyo Instagram algorithm inoshanda nekudzidza zvinoshandiswa nevashandisi zvinoenderana nezvavanofarira, zvine chekuita nekudyidzana pakati pevamwe vashandisi. Inoongorora huwandu hwenguva yakashandiswa paapp uye inovandudza chimiro chaicho chemushandisi wega wega kunyatso kupa zvavanoda nezvido zvavo.

Reels inogona kuve chero chinhu kubva kumatambudziko, DIYs yekutamba snippets, chikafu / mavhidhiyo ekufambisa nezvimwewo zvinoenderana niche yako. Kana ma reels ako akabudirira chaizvo uye ukawana yakawanda yekuvhara saka iwe une mukana wepamusoro wekuratidzwa pane peji rekuongorora. Kuvhara kwaizoreva kufarira, kusevha, kugoverana, makomendi, nezvimwe.Izvi zvichaita basa rekutsvaga vanhu vane pfungwa dzakafanana uye kugadzira rakakura (ini ndinodzokorora) HUGE kuwanda kwevateveri. Gadzira reels zuva rega rega kana angangoita mazuva ese 2-3 kuti uve nechokwadi chekuti vateveri vako vanogara vachiita newe. 

2. Kubata nyaya.

Nyaya, sekuziva kwedu tese ndiko kuenda-kune chero munhu kugovana zuva nezuva zvinhu zvevamwe nevamwe vashandisi pamhepo. Ndiyo juzi rausingamborase kunyangwe iwe uchiziva kuti rakashandiswa zvakanyanya. Instagram nyaya ndiyo nzira huru yekudyidzana nevateereri vako sezvo iyo algorithm ichinyatso tarisa zvaunotaura uye dm's (yakananga mameseji). Uyezve, nyaya ndeimwe nzira yakanakisa yemapositi uye inoratidza yakakwira chikamu chekushandisa kwevashandisi. Ads dzinowanzoonekwa dzichichinja pakati penyaya dzakasiyana Paunotumira tambo dzenyaya, zvinoita kuti vateveri vako vanamatire kune 'gramu uye chero account iyo inobatsira IG kuwedzera imwe nguva yemushandisi, sekutaura kwandambotaura kwaizotuswa zvakakwana.

Pamusoro pekugara vashandisi, zvakare inogadzira inoshingaira persona yako / peji rako online. Izvi zvinobatsira mukusvika zvakanyanya uye zvakatsiga kushandura vateereri vako. Nekudaro, makiyi ekutora anotora ngano nyaya kazhinji kana zvisiri zvezuva nezuva. Izvo hazvidi kuve nehunyanzvi. Kuva unovimbika unotengesa kupfuura kungogadzira kuti uve iwe nekutumira pasina kufunga kwechipiri.

3. Inopindirana IG inobata

Wakamboona here kuti kana ukangotanga kudyidzana nemumwe mushandisi pamhepo, zvinokuratidza ipapo ipapo iro peji / munhu kwese kwese ?? Aya ndiwo mashandiro awo. Kana iwe ukabatanidza kuburikidza nenyaya kuburikidza nemaitiro kana mhinduro, iyo algorithm inoteedzera yekudyidzana kwako uye inogadzira pseudo shamwari denderedzwa inotendwa seshamwari dzako dzepedyo. Saka otomatiki chero munhu wawakabatana naye zvakanyanya anozokosheswa. Zvemukati zvavo (zvingave zvirimo, nyaya kana reels) zvinogara zvichiratidzwa kutanga iwe paunovhura iyo app.

Zvino isu tinoda kuti vateveri vedu vadyidzane nesu zvirinani neimwe nzira kuitira kuti zvemukati zviratidze kutanga pane kwavo kudya. Pane imwe chete nzira yekuzviita. Pindura kumashure kune avo vane mweya dm's, makomendi pane ako mapositi, reels uye IGTVs, vanhu. Ibasa rinonetesa asi rakabata kukosha kwakawanda. Rangarira kupindura / kutaura pane mamwe mapeji emushandisi. Paunongotanga kuita ino mechina maitiro, iyo algorithm inozogadzira padhuze madenderedzwa evateveri vako pamwe newe pachako. Izvi zvinonyanya kugadzira nzira yekudyidzana kwevashandisi pane rako peji. 

4. Simbisa niche yako

Kubudirira kwakakosha kwevagadziri vezvinhu zvidiki kana mabhizinesi madiki kwaive kwekuti vese vaive niche yakatarwa. Nekuguma kwe2020, kwave paine kukura kukuru mune yepamhepo yekutengesa uye e-commerce chikamu pane Instagram. Huwandu hwemabhizimusi madiki hwakwira kusvika padanho risinganzwisisike pamwe nekuwedzeredzwa kwezvinhu zvitsva senge Instagram emabhizinesi emuno mapeji, kushopota nezvimwewo. Mukana uripo kutove nemumwe munhu online uyo arikutengesa zvakafanana chigadzirwa / sevhisi senge iwe. Saka munguva dzakaita seidzi apo munhu wese ari kuyedza kuita mucherechedzo, zvinonyanya kukosha kumisikidza niche yako.

Iyo inogona kuve chimwe chinhu chetsika, dzinza kana mazambiringa kumashure. Tarisa pane icho chikamu chechigadzirwa chako / sevhisi uye uishambadze kune yako yepamusoro. Mazuva ano vatengi vari kutsvaga zvigadzirwa izvo zvakasarudzika kana zvakareba kukanganikwa. Tinogona kungoreva mamiriro azvino apo fashoni yemazambiringa iri kudzoka kwakakura pamwe chete nemakoroseti uye mabhegi eabaguette akadaro munzvimbo yemafashoni. Icho chiri chokwadi chiri pachena chekuti iyo Instagram algorithm inofarira vese avo vanoshandisa avo azvino maficha. Saka gadzira akawandisa reels, mbiru uye nyaya. Dzimwe nguva upe zvidimbu zvidiki kukwezva vashandisi vatsva uye iwe pasina mubvunzo uchakwanisa kurova iyo yekunyepedzera algorithm.

Iwe unoda here Instagram nyanzvi kuti upedze zvakadzama ongororo yeako Instagram account uye kukupa iwe nehurongwa hwekuita?

Isu tinopa nyanzvi Instagram Optimization & Hashtags Basa rekutsvagisa

5.Micro-blogging zvinyorwa

Kana tichitaura nezvevanokurudzira, chinhu chekutanga chinouya mupfungwa medu iro peji ravo rinoshanda. Wakaona here kuti mazhinji eaya mafambiro, chikafu uye mararamiro ehupenyu aunoteedzera ane marefu marefu pasi pezvakatumirwa? Izvi zvinozivikanwa se micro-blogging. Iyi inzira yekutaurirana inova nechokwadi chekuti vashandisi vanoshandisa yakawanda nguva pane zvavo zvemukati izvo zvisina kunangana zvinotungamira kune yakawanda nguva pane iyo app. Nekudaro, buritsa iwo iwo hunyanzvi hwekunyora uye tanga kuisa mari yakawanda nguva mu micro-blogging. Gadzira marefu, anorondedzerwa macaption ezvimwe zvinyorwa zvinokwira pane peji rako. Iyo inogona kuve yakapusa mangwanani maitiro kana maitiro ekubatana kuseri kwemufananidzo wako wakatorwa. Iwe unogona kutogovana zvaunofunga pane dzimwe dzisiri-dzezvematongerwo enyika uye wobvunza vateveri vako kuti vatore pane izvo. Chengetedza zviri nyore uye zvinokwezva.

6. Zvinyorwa zveCarousel, IGTVs

Chimwe chinhu chakaita kuti Instagram ive mushandisi-inoshamwaridzika yaive yekuisirwa kwetsvo dzemota. Kana iwe usiri kuziva kuti chii chinonzi carousel mbiru saka zvine hunyanzvi seti yemakumi gumi emifananidzo iyo iyo algorithm inobvumidza iwe kuisa mune imwechete posvo. Ichi chimwezve chinyengeri chinobata vanhu vazhinji kuti vagare paapp. Nemashoko anokwezva uye zvinyorwa zvemota, iwe unosungirwa kuwana yakakwira mushandisi yekubatanidza chiyero pane rako peji.

7. Nguva zvinhu zvese

Kunyangwe neaya ese ataurwa akakosha mapoinzi, madiki uye makuru evakagadziri pa Instagram anorwira nekusvika uye vateveri. Izvi zvinodaro nekuda kwe3 chokwadi: nguva, kuenderana uye kuwanda. Vashandisi ve Instagram vanonzi vanonyanya kushanda pane mamwe maawa masikati. Kana iwe ukatumira pane imwe nguva isiri iyo yepamusoro maawa, zvirimo zvako zvinofanirwa kurasika mugungwa rezvimwe zvinyorwa uye hazvife zvakatombogamuchira kusvika iwe kwawakanangira. Saka tsvaga ruzhinji rwevateveri vako huwandu hwenguva online uye tumira chaizvo mumaawa iwayo. Jackpot! Kunyangwe kana iri shabby post, inogamuchira imwe chikumbaridzo chekuda, maonero, masheya uye makomendi. 

8. Kubvumirana chinhu chakakosha.

Chekupedzisira asi chisiri chidiki, gara uchienderana sezvo iri kiyi kune chero nzvimbo muhupenyu. Ukasatumira zuva nezuva kana neimwe nzira, ucharasikirwa nebasa rose rakaoma.

Saka ramba uchifunga kuti iro rinoshanda peji iri rinobudirira peji. Une izvi!

Kana iwe uri mumwe munhu anoshandisa maawa mashoma zuva nezuva achipururudza kuburikidza neako Instagram feed, iwe unogona kunge watozviona izvi - Instagram's algorithm yachinja. Zvinyorwa zvaunoona pane yako feed hazvisi mukutevedzana zvekare. Uye kubvira izvo zvinofarira pa Instagram zviri kuvanzwa, makomendi ave iwo akakosha maitiro ekubatana kuti aonekwe.

Ne Instagram's algorithm iyo inoramba ichichinja, inova yakakosha kune vezvenhau veshambadziro kuti vafambirane nayo. Parizvino, zvinyorwa zviri kurongedzwa padanho ravo rekubata. Izvi zvinoreva kuti kana zvawatumira zvikawana zvakawanda zvekuda uye makomendi, zvichaonekwa zvakakwirira mu Instagram feed. Saka, unoita sei kuti vamwe vashandisi vasiye chirevo pasi pezvako Instagram zvinyorwa?

Mune ino chinyorwa, isu takakomberedza matipi anobatsira epa Instagram iwe aunogona kushandisa kuti uwane mamwe makomendi pane ako mapositi uye kukura chako chaicho Instagram vateveri.

1. Mhanya iyo Instagram Contest kana Giveaway

Kana zvasvika pakutora kwakawanda kubatanidzwa pane zvako zvawatumira, Instagram makwikwi uye kupaaways ndeyechipiri kune hapana. Funga nezvazvo. Isu tese tinoda kuhwina mahara zvinhu. Shandisa izvo kune rako bhenefiti mukana nekuunza makwikwi mitemo ayo anosanganisira kutevera yako account, kufarira iyo posvo uye kumaka shamwari dzako muchikamu chemashoko.

Imwe nzira ndeyekuti iwe unogona kugadzira makwikwi musvondo rose mushandirapamwe apo vashandisi vanodikanwa kuti vataure zuva rega rega. Chekupedzisira, iwe unogona zvakare kubvunza vateveri vako kuti vatumire mafoto avo paunenge uchiisa zita rako muchiratidzo. Izvi hazvingosimudzire zvaunofarira zve Instagram asiwo zvinotungamira mukukura kwevateveri. Kuhwina-kuhwina mune ese dhipatimendi.

2. Dzorera Kubatanidzwa

Iyi ndeimwe yeakanyanya simba uye echokwadi-akapfurwa nzira ekuti uwane mamwe mazwi pa Instagram. Gadzira rondedzero yemaakaundi ese anogara achibatana nezvako zvinyorwa. Shanyira maprofayiri avo kamwechete panguva uye siya mashoma makomendi kana zvavanofarira pane avo achangoburwa Instagram zvinyorwa. Ichi chiito chekufunga chinoenda kure kure mukuvakurudzira kuti varambe vachibatana nezvako zvinyorwa sezvo ivo vachiziva kuti kwavo kuedza hakuna-kudivi. Izvi zvinoshandawo nemaakaunzi ari kutokutevera. Kubvumirana, iri rinogona kunge riri basa rinotora nguva, asi rakakosha mukufamba kwenguva.

3. Pindura kune Zvako

Imwe yakapusa uye yakanangana nehunyengeri kuti uwane mamwe mazwi chaiwo pane ako Instagram zvinyorwa kupindura kune ako makomendi. Mamwe makomendi anokupa iwe kuonekera uye Instagram kubatanidzwa. Sezvazviri nemhando ipi neipi yemagariro enhau, kupindura kune zvakataurwa pa Instagram zvakare kunopa vateveri vako pfungwa yenzanga. Ivo vanonzwa kunge ivo vari chikamu chevamwe kufarira. Usati wazviziva iwe, chirevo chemumwe mushandisi chingatungamira kune yekutaurisa tambo vamwe vashandisi vangangoda kujoina. Kupindura kumashoko kunokurudzira vateveri vako kuti vasiye zvimwe mune ramangwana uye kusimbisa hukama hwako navo.

4. Gamuchira Instagram Kutora

Iyo Instagram inotora ndipo apo imwe Instagram account inotora pamusoro pechimwe chikafu, kazhinji kwezuva. Izvo zvinoitwa kubva pakuona kweanokurudzira, mumwe waunoshanda naye kana rimwe bhizinesi muindastiri yako. Pfungwa iyi ndeyekuchera zvemukati zvitsva uye nekuunza mazano matsva patafura ayo anogona kuburitsa kuita kwakawanda zvakare. Iyi nzira yekukunda-kuhwina inovimbisa mushandi pamwe nemuenzi kubatsirwa kubva mukutora. Saka, kunyangwe uri kutora account yemumwe munhu kana mumwe munhu ari kuitisa yako, imi mese mira kuti uwane kubva pazviri. Kutora kunoshanda zvakanyanyisa kusimudzira zvakataurwa pane yako posvo sezvo iwo mwenje unovhenekera kune vese Mutariri nemuenzi.

5. Ita Unyanzvi Mukukumbira Vanhu Kuti Vataure

Kana iwe uchida zvimwe zvirevo pane ako Instagram zvinyorwa, chinhu chiri pachena kwazvo kuvabvunza. Nekudaro, pachinzvimbo chekuuya uchishuva kuwana zvimwe zvekufarira nezvakatumirwa, funga kunze-kwebhokisi. Paunenge uchisika neako maitiro, vateveri vako havazokunzvenga senge denda uchifunga 'Ah pane iye / iye anouya zvakare!'.

Panzvimbo pekubaya wega wevashandisi ve Instagram mune yako runyorwa kudonhedza mhinduro, wadii kutumira chinyorwa chinonakidza ne 'chinyorwa ichi'? Kana, zvakatumirwa zvine zvinyorwa zvakaita 'Bvumirana kana Kusabvumirana?' Iwe unogona kutaurira vateveri vako mhinduro dzakanakisa kuwana mhere uye iwe unonamira kwavo kutaura. Izvi zvinogona kuita kuti zvinhu zvinakidze uye zvinakidze vateveri vako zvinoita kunge mini-Instagram makwikwi. Uye iwe unoziva chikamu chakanakisa? Iwe haufanire kunyange kuronga mubairo!

Iwe unoda here Instagram nyanzvi kuti upedze zvakadzama ongororo yeako Instagram account uye kukupa iwe nehurongwa hwekuita?

Isu tinopa nyanzvi Instagram Optimization & Hashtags Basa rekutsvagisa

6. Tumira Mifananidzo yeFurry Shamwari dzako

Vanhu vasingade kuona akanaka mapikicha emhuka uye mavhidhiyo zviri nyore haapo. Ichi chikonzero nei mhuka dzeakaundi maakaundi achienda nehutachiona kazhinji uye kuwana yakawanda mari yakafanana nevanhu vanofurira. Kunyangwe iwe uine mbwanana yakanaka muhofisi yako kana chipfuyo chewaunoshanda naye, ona kana vateereri vako vari kupindura kune ako matsamba.

7. Bvunza Inokosha Mibvunzo Pasi Pako Mapositi

Heano pro-tip - kana iwe uchida kuti chikamu chemashoko chako chikure chive tambo munhu wese anoda kuve chikamu chayo, bvunza mibvunzo inomutsa pfungwa vashandisi vanozobatana nayo. Iwe uchawana Instagram kubatanidzwa nekutumira zvinyorwa zvekugadzira senge 'yay kana kwete?' kana 'kubvumirana uye kusabvumirana' futi. Asi kana iwe uchida kuti hurukuro iyerere, bvunza mibvunzo inozoita kuti vashandisi vako vatore chikamu. Chii chingave chiri nani kupfuura chinyore chinoita kuti vanhu vade kupindura nekupindura pasina iwe kuvamanikidza? Iyo ndiyo yakanyanya-kesi mamiriro.

Semuenzaniso, kana iwe uchizobvunzurudza mumwe munhu pamusoro pechirarama chikafu, iwe unogona kugadzira buzz yakatenderedza chiitiko nekutumira zvinoenderana zvinyorwa. Unogona kukumbira vateveri vako kuti vataure pane izvo zvavanoda kubvunza munhu wauri kuronga kubvunzurudza.

8. Shandisa Zvakakodzera Mahashtag

Hazvina mhosva kuti iwe uri padandemutande rezvenhau uripi, ma hashtag anoita basa rakakosha mukukubatanidza iwe nevanhu vanogovana zvido zvakafanana newe. Paunoshandisa ma hashtag pane imwe posvo, yako posvo inomuka chero munhu achitsvaga iyo imwechete hashtag. Semuenzaniso, kana uri kuita chinyorwa chebhuku, unogona kushandisa ma hashtag akadai se #BooksOnInstagram, #Booknerds, #Booklovers uye #Bibliophiles. Kana munhu anofarira kuverenga achivhura yavo Ongorora tebhu uye kutsvaga imwe yeaya ma hashtag, yako posvo inogona kuratidza. Sezvazvidzidzo zvese, zvakatumirwa zvine imwechete hashtag zvakaratidza kuzoguma ne12% kumwe kubatanidzwa.

9.Tag Vanhu, Brands uye Nzvimbo

Isu tese tinoda kumaka shamwari dzedu kuzvinhu zvinonakidza uye zvinodzokororwa. Izvi zvinobatsira kuvaka kubatana. Iwe zvakare unoziviswa kune vashandisi vatsva vangangoda zvemukati zvako. Saka, munhu wese anowana kubatsirwa kubva pane izvi. Kunze kwekumaka vanhu, iwe unofanirwa zvakare kumaka nzvimbo kukurudzira pfungwa yepedyo. Ngatiti iwe unomhanyisa cafe yemuno, kumaka nzvimbo yako yemuno muzvinyorwa kunogona kusimudzira zita rako uye kubatsira kusvika kuvanhu vazhinji. 

Pro Tip: Kumaka mukati memufananidzo kana vhidhiyo kuri nani pane kumaka mukati memutsara. Inotumira ziviso yekukasira kuvanhu kana mucherechedzo waunomaka.

10. Sarudza Peak Kutumira Nguva

Iko hakuna-saizi-inokodzera-ese maitiro kana zvasvika pakusarudza kuti ndeipi yakanyanya kunaka nguva yekuita iyo Instagram posvo. Zvichienderana neindasitiri iwe yauri, vateveri vako uye nerudzi rwezvinyorwa zvaunotumira, nguva yako yepamusoro yekutumira inogona kusiyana. Kunyangwe iri pakati pezuva kana kuti gare gare manheru, tsvaga kuti vateveri vako vanofarira kuita zvakanyanya riini. Chinhu chakanakisa kuita kungave yekutarisa yako ekubatanidzwa mitengo pa Instagram panguva dzakasiyana nguva mukati mezuva nevhiki. Tarisa mhedzisiro uye kukura chikamu chako chemashoko.

11. Tumira Mavhidhiyo

Instagram yakaunza maficha akadai seReels uye IGTV mavhidhiyo anokurudzira zvemukati zvemavhidhiyo. Muna 2016, vatariri vakapedza 40% yakawanda nguva vachiona mavhidhiyo pa Instagram uye izvi zvinongomuka. Kukoka zvimwe zvakataurwa nevateveri vako, funga kutumira mavhidhiyo anobata anovamanikidza kuti vamire uye vatarise. Iva nechokwadi chekuti zvemukati zviri kubata kana zvinogona kuvabatsira neimwe nzira - chero chinhu chingavaita kuti vataure. Iwe unogona kunyora mukati memusoro wenyaya uchikumbira vateveri vako kuti vataure pane zvavaifunga nezvevhidhiyo. Kana zvakanaka, pane mukana wepamusoro kuti havazonyara kupindura.

12. Iva Akajairika neako Maposta

Kana iwe uine account yebhizinesi, kusaita basa kana kutumira mushure mehurefu hwakareba kunogona kukuvadza zvakanyanya chimiro chako. Paunotumira nguva dzose, unowedzera kushanda uye unoenderana nenguva. Kutumira nguva dzose panguva dzepamusoro dzezuva racho tendera chiratidzo chako kusvika kuvanhu vazhinji. Inogona kubatsira kuvaka kubatana uye kutyaira muteveri kukura. Pakupedzisira, iwe uchave uine vanhu vazhinji kuti vataure uye voita kune ako mapositi.

Zvitsva Zvitsva
Funga nezve yakataurwa pamusoro apa matipi e Instagram kuti vateveri vako vataure zvimwe pane zvawatumira. Iko kusangana uye kudyidzana kwaunozoona mukudzoka nekutevera aya matipi kunenge kuri kwechisikigo uye kunosimudzira yako yekutevera kuverenga zvakare. Ukangotanga kuwana mamwe makomendi pane ako mapositi, tsvaga kuti ndeapi matipi ari kushanda zvakanyanya mukuda kwako. Namatira kwavari kutora account yako kune inotevera nhanho, imwe posvo panguva.

2021 iri kufamba zvakanaka, uye Instagram iri panhongonya yenzvimbo yemagariro enhau pamwe nezvinodiwa zveTwitter neFacebook. Icho chinotungamirwa nemufananidzo chave chakanakira vatengesi kuti varatidze zvigadzirwa zvavo kune avo vavanotarisira vateereri, uye kushambadzira pa Instagram kuri kubudirira mazuva ano nekuda kweakawanda anobatsira maficha.

Kana iwe uchida yako brand kuti itore mune yakakura mukana weiyo Instagram muna 2021 uye goho rakakura mibairo mune ese ari maviri mapfupi uye marefu mazwi, verenga mberi. Mune ino posvo, isu tinokutora iwe kuburikidza neakanakisa ekushambadzira matipi e Instagram e2021. Saka, pasina kumwe kunonoka, ngatitorei iyi blog post zvakanaka uye titange zvechokwadi.

1. Gadza zvinangwa zvako

Kana chako chiratidzo chine hunhu hunotevera pa Instagram, pamwe urikuenda kubhangi pane zano rinokubatsira iwe kutengesa zvigadzirwa zvako. Asi kana brand yako iri nyowani uye isinganzwiki nezvayo, iwe uchazoda imwe nzira - iyo inokubatsira kuti uonekwe. Nekudaro, usati watanga zvako zviitiko zvekushambadzira pane Insta, unofanirwa kutarisa pazvinangwa zvaunotarisira kuzadzikisa.

Mienzaniso yezvinangwa zvinosanganisira:

• Kugadzira kuziva brand
• Kugadzira kuvepo pamhepo
• Kujekesa bhizinesi rako semutungamiri anofunga mune yako niche
• Kutengesa zvigadzirwa

Inzwa wakasununguka kusanganisa uye kuenzanisa akasiyana matanho, asi yeuka kuve wechokwadi. Semuenzaniso, kana huvepo hwako hwepamhepo parizvino hwave hushoma, chingave chikanganiso kumisikidza tarisiro inotenderera nekutengesa zvigadzirwa.

2. Seta account yebhizinesi

Kana iwe wanga uchishandisa yako wega account pa Instagram kusimudzira zvigadzirwa zvako, inguva iwe yawachinjira kubhizinesi account. Kana iwe uchinetseka kuti nei tichikurudzira kuti iwe uchinje, ingo tarisa zvimwe zvezvinhu zvaunogona kushandisa chete neakaundi account:

• Dana-ku-kuita bhatani
• Contact information
• Kutumira mameseji emabhokisi (epuraimari nesekondari)
• Instagram Ads
• Instagram Insights
• Instagram Shopping

Instagram inopa vavaki sarudzo yekumisikidza maakaunzi maakaunzi futi, asi kana iwe uri mushambadzi, iwe unowana yakawanda kukosha kunze kweye bhizinesi account. Instagram inopa yakadzama nongedzo pamusoro pekuti iwe ungachinjisa sei yako wega account kuita bhizinesi account. Saka ita shuwa kuti iwe unopfuura nepakati pavo uye unoshandura account yako nekukurumidza sezvaunogona.

3. Mbiri yekugadzirisa yakakosha

Instagram inopa mabhizinesi masheya mashoma kwavanogona kuzadza iwo akakodzera ruzivo kuitira kuti vateereri vazive nekukurumidza izvo zvavari nezvese pavanoshanyira ma profiles. Ngatitarisei paminda yakasiyana siyana yekupa uye zvaunofanira kuita kuti unyatsoishandisa.

• aiva: Bio yako inofanirwa kuve ipfupi (zana nemakumi mashanu mavara) uye yakavakwa nemazvo kuitira kuti vateereri vasasiwe murima nezve izvo bhizinesi rako nezve.
• zita: Iyi ndiyo ndima iyo iwe yaunofanirwa kuisa zita rako rezita (30 mavara akakwirira).
• URL: Apa ndipo paunofanirwa kutaura iyo URL yeyako webhusaiti webhusaiti. Kana paine chero shanduko muwebhusaiti yako URL, unogona kuita shanduko kune ino ndima kakawanda sezvaunoda.
• Username: Iyi ndiyo ndima yaunoda kutaura nezvebato rako (mavara makumi matatu pakureba).
• chikamu: Sarudza chikamu chakakodzera mundima ino kubatsira vateereri vako kuti vanzwisise bhizinesi rako niche.
• Dana-ku-chiito mabhatani: Aya mabhatani anoshamisa anobatsira (anowanikwa chete kune Instagram bhizinesi account) ichaita kuti kuve nekubatana kukuru pakati pako nevateveri vako.