Yanhasi Epamusoro Instagram Kushambadzira Maitiro Anogadzirirwa Kushanda muna 2021 naizvo
Isu hatisi kure nekuunza mu2021, uye zvinoreva kuti matsva uye ari kubuda maratidziro maitiro ari padhuze kusvika pasocial media mapuratifomu. Nekuda kwenzira iyo mapuratifomu akachinja kushambadzira kwedhijitari, ivo vaviri vagadziri vezvinhu uye vashambadzi vakamirira nemhepo ine bated yezvishandiso zvitsva zvekushambadzira uye tweaks zvakagadzirirwa kuwedzerwa kune yavo refu runyorwa rwezviripo maficha. Iyo chikuva zvine nharo inogadzira yakanyanya kunaka ndeye Instagram.
Ipapo uye ikozvino
Vashandisi ve Instagram vanoverengera chikamu chimwe chete muzvitatu chevashandisi pane ese mapuratifomu enhau. Izvo zvinotaura zvakawanda nezve Insta, iyo yakabuda seyakareruka-yekugovana-app app muna 2010. Kwemakore, akati wandei maficha akave akawedzerwa zvishoma nezvishoma papuratifomu. Mazhinji acho ari, mukukosha, ekushambadzira maturusi ayo akonzera kuti 'Kushambadzira kwe Instagram' kuve nyaya yakajeka. Mabhiridha, emuno nepasirese, akabatsirwa navo, uye saizvozvo vatangi vekutanga uye vemberi vanogadzira zvemukati nevanokurudzira.
Nhasi, Insta yakasarudzika zvakasarudzika yega, izere nemhando dzisingaperi dzemifananidzo uye vhidhiyo-yakavakirwa zvemukati, zvakagadzirwa nevane tarenda vanopesvedzera kubva kutenderera pasirese, vanoteverwa nemamirioni. Aya anokurudzira, pamwe chete nemhando dzinovatsigira, dzinovimba zvakanyanya nemaitiro ekushambadza eIta kuti asvike kune vateereri vavo uye vawane zvimwe Instagram vateveri uye anoda.
Nepo mamwe maitiro achiwanzo shanduka nguva nenguva nekuda kwekusimudzira, mamwe anoramba asina kumira kwenguva yakareba. Mune ino blog, isu ticha taura nezve mamwe ma Insta epamusoro ekushambadzira mafashoni kubva 2020, ayo akanaka chaizvo achave aripo muna 2021 futi.
Nyaya dzichararama
Kudzoka muna Nyamavhuvhu 2016, Insta yakatanga yavo 'Nhau' chimiro, iyo yaive kopi kabhoni kopi yeSnapchat Stories. Iyo ficha, kune ese mapuratifomu, inobvumira vashandisi kugovana mafoto uye zvisingaite mapfupi mavhidhiyo (anosvika gumi nemashanu masekondi kureba)
Nepo paine misiyano mizhinji isinganzwisisike muchinhu ichi kana ichienzaniswa pane ese mapuratifomu, Nyaya dzeA Insta dzakakwanisa kuburitsa shanduro yaSnapchat. Zvikonzero zviviri zvikuru zvekubudirira kweNhau dze Instagram ndewekukwira nekukurumidza kwevashandisi veI Insta uye hunhu hwakareruka hwechinhu pane Insta, iyo yakave yakanyatsogadziriswa paSnapchat nekutenda kune akawanda akawanda madiki-maficha.
Sechishandiso chekushambadzira, Instagram Stories yakashanda sedumwa, kunyanya kune vanokurudzira. Kubva kuvhurwa kwechimiro, chave chimwe chezvinhu zvinonyanya kufadza zveInca uye chakagadzirirwa kuve korona chishongo chekusimudzira kushambadzira muna 2021 futi. Nyanzvi zhinji dzinofungidzira kuti 2021 ichaona kuderera kwakanyanya muhuwandu hwenhoroondo dzepa Instagram uye kukwira kwenzvimbo dzeNhau.
Rarama uchave uri mupenyu uye uchikava
Instagram Live yakaziviswa kumashure munaNovember 2016, kuchipisa pazvitsitsinho zveiyo Instagram Nhau kuvhurwa. Nepo iyo 'Live' chimiro pane Insta yakafanana nekurarama kutepfenyura maficha emapuratifomu, chinoiisa kuregedza ndeye yayo ephemeral hunhu. Iyo vhidhiyo ye Instagram Live inonyangarika zvachose kana nhepfenyuro yayo yasvika kumagumo
Kunyangwe Instagram Live haina kusvika pakakwirira inoratidzwa neNyaya ine, ichiri chishandiso chakasimba chekushambadzira icho mhando dzakabatsirwa nacho, kunyanya panguva yekuenderera mberi kweCCIDID-19 denda, iyo yaona kushandiswa kweLive kuchikwira ne70%. Kurarama kunobvumira kubatanidzwa kwechokwadi-nguva pakati pemhando, vanofurira, uye vateveri vavo chaivo ve Instagram, zvichiita kuti ive yakanakira kuitisa Q&A zvikamu.
Mimwe mimwe mhando yemavhidhiyo mhenyu akave anosanganisira anosanganisira zvigadzirwa, zvigadzirwa, kubatana, uye kupa vateereri kumashure-e-zviitiko zvionekedzo, izvo zvese zvakaburitsa pachena pachena. Zvakachengeteka kutaura kuti yakapihwa Instagram Live yekushambadzira kugona, chinhu chinoshandiswa zvakanyanya mu2021 futi.
IGTV zvemukati zvichawedzera kufarirwa
Iyo IGTV app inobvumidza vashandisi veI Insta kurodha marefu-mafomu mavhidhiyo. Nepo vatariri vachida kuisa iyo app kuti vaone mavhidhiyo, iyo yenguva dzose Insta app inosimudzira IGTV mavhidhiyo muchimiro chemaminetsi-marefu ma trailer. Yakatangwa muna 2018, IGTV ichiri nyowani ichienzaniswa neYakararama uye Nhau maficha. Nekudaro, sekuzivikanwa kwemavhidhiyo mafomu ehurefu kuri kukurumidza kuwana pasi pa Instagram, IGTV iri pano kuti igare.
Izvo hazvina kana makore matatu kubvira IGTV yaita kupinda kwayo, asi mabhenefiti ayo akatonzwikwa, sevagadziri vezvigadzirwa nemhando vakashandisa iyo app kufambisa zvishuwo zvavo zvekushambadzira midhiya. Kubva pakadzokororazve zvemukati zvemavhidhiyo zvakambotumirwa kumwe kunogadzira emhando yepamusoro mavhidhiyo, IGTV yakapa vashandisi veInca nzira nyowani dzekubatana nevateereri vavo.
Vazhinji vanopesvedzera vane yavo chaiyo IGTV inoratidza zvakare, sekungofanana neyakajairwa TV maTV ayo anotepfenyurwa panguva imwechete mazuva ese / vhiki. Ipo IGTV ichiri kukwira nzvimbo dzakakwirira dzine YouTube, chokwadi chekuti chiri kunyatso kukwira hazvigone kupokana.
In-app Shopping inosungirwa kukura nekuda kwe Instagram Checkout
Pave nenguva yakati rebei kubvira Instagram yabvumidza vashandisi uye mabhizinesi kugovana zvitoro zvinotengwa. Kune yakazara-inopeperetswa Instagram Shop mukati meapp pamwezve izvo zvinobvumidza vashandisi kutarisa kuburikidza neakasiyana zvigadzirwa.
Nepo zvitoro zvinotengwa uye Instagram Shop zvichinyatso kuwedzera imwe nhanho papuratifomu, chii chaizvo chichagadzirisa Insta ndeye Checkout ficha, iyo yakavhurwa kumashure munaKurume 2019. Checkout inobvumira vashandisi kutenga vasina kumbosiya app, uye yakashandura Insta mune chimwe chinhu chinopfuura pasocial media chikuva.
Checkout yakashanda sekiriniki yezvigadzirwa zvinovimba zvakanyanya nezvinoonekwa zvekusimudzira zvigadzirwa zvavo. Zvemhando dzakadai, Instagram ikozvino mubatanidzwa wechigadzirwa chekushambadzira uye e-commerce portal. Muna 2021, budiriro yemhando dzakadaro ndeyechokwadi kukurudzira vamwe vazhinji kuti vatore mukana we Checkout uye nekuenderera mberi ne-in-app yekutenga ruzivo kune vashandisi veInca.
Zvinyorwa zveCarousel zvicharamba zvichiitika
Zvinyorwa zveCarousel pa Insta hazvisi zvitsva. Ivo vakatanga kuunzwa muna2015, uye vakatendera vashandisi kugovana kusvika kumashanu mifananidzo mune imwechete posvo. Nekudaro, pamusoro pemakore, ivo vakaita shanduko dzakakura. Kune kutanga, vashandisi veInca vanogona ikozvino kugovana anosvika gumi mifananidzo kuburikidza neiyo imwe carousel post, uye vanogona zvakare kusanganisira vhidhiyo.
Zvinyorwa zveCarousel zvinobvumidza mabhenji uye vanokurudzira kuti vagadzire zvinomanikidza uye zvakadzama zvinyorwa, uye chimiro chakanyatso shanda. Zvinoenderana nehuwandu, imwe chete kubva kune mashanu mashanu Insta zvirevo nhasi zvinoitika kuve carousel mbiru. Asi nei chaizvo magweta carousel akakurumbira nevashandisi?
Chikonzero chakareruka ndechekuti mhando dzinogovana ruzivo rwakadzama maererano nezve zvigadzirwa zvavo kuburikidza nazvo. Imwe chete carousel posvo inogona kuve neatoni yeruzivo izvo zvingadai zvakave zvakaoma kuisanganisira mune yega posvo. Zvichitaurwa zviri nyore, ndicho chakanakisa chimiro chedhijitari yezvigadzirwa uye mhando zhinji dzinoishandisa zvakare nenzira nyowani kuratidza yakanaka kuongororwa kwevatengi uye kukurudzira kuita kwevateereri. Mhedzisiro yacho? Mamwe Instagram anoda, vateveri, uye zvakanyanya kukosha, kukura kwechiratidzo.
Mari yekutsigira zvikonzero zvemagariro ichawana imwe nzvimbo
Iyo COVID-19 denda raona maindasitiri mazhinji achirova zvine mutsindo, nemaki asingaverengeke pasi rese ave nekutaurwa kwekurasikirwa kunosvika kumamirioni emadhora. Kuti uyedze uye kurerutsira zvinhu kunze kwemhando dzakadai, Insta yakatanga chirongwa chekutsvaga mari.
Iyo ficha inobvumira vese vashandisi vega uye mabrandari kukwidza mari yezvikonzero zvinoverengeka zvinokodzera zvinosanganisira mari yenharaunda dziri mukutambudzika, kuyamurwa kwedambudziko, bhizinesi, dzidzo, zvido zvekurapa, nezvimwe. Parizvino, chimiro chinowanikwa chete kune vashandisi veInca vanogara muIreland, UK, uye USA.
Nekudaro, mu2021, isu tinogona kutarisira kuti chimiro chichaunzwa mune dzimwe nyika sezvo vanhu vazhinji uye mabhizinesi vachitanga kuunganidza mari yezvikonzero zvavanotsigira. Kunyangwe hazvo chiitiko ichi chichiri muzvikamu zvisati zvatanga, chakatove chakashandiswa kutsvaga mari yezvinhu zvakakosha zvemagariro senge musangano weBlack Lives Matter Sezvingatarisirwa, mamwe mabhureki angave achida kuuya kumberi kutsigira zvemagariro zvikonzero. Funga nezvazvo seiyo Insta's chaiyo vhezheni yekambani yemagariro mutoro.
mhedziso
Pasina mugumo kune COVID-19 denda riri kuona, kushandiswa kwenzanga enhau mapuratifomu senge Insta inoramba ichingowedzera sezvo 2021 iri kutanga. Izvo hazvina basa kana iwe uri anoshuvira Insta influencer kana mumwe munhu ane ruzivo rwakawanda; chokwadi chenyaya ndechekuti sekureba sekutyisidzira kwekubata COVID-19 kuchiripo, vanhu vazhinji vari kuenda kudigital. Nekudaro, inguva yekutora mukana wezviitiko, kunyangwe kuyedzwa kungaite kunge kwakadii. Kubudirira kweBrand pane Insta kune zvakawanda zvekuita nekusagadzikana uye mhando, saka tarisa kune vese uye utange.
Iwo maitiro matanhatu atakafukidza muchinyorwa chino ane chokwadi chekugara akasimba uye akakodzera muiyo Insta zvakasikwa muna2021. Zvisinei, zvichave zvakare zvinonakidza chaizvo kugamuchira zvimwe zvinhu zvitsva, zvine chokwadi chekuuya kwatiri, kunyangwe vanhu vepa Insta vanga vakaomeswa-muromo nezvazvo kusvika parizvino. Yakasanganiswa nemaitiro ekare aya, isu tinogona chete kutarisira kuti izvo zvitsva zvinhu uye mafambiro anogona kuita zvishamiso zvezvikwata uye zvinokurudzira, zvese zvidiki uye zvidiki papuratifomu.
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